Solo founders may face a trust gap with larger customers
A selling to larger can face a trust problem. Even when the product is solid, a company may see a one-person operation as a risk. Bigger customers often care about more than features.
They also want to know whether support will continue, problems will be handled, and the product will still be around after they commit to it. For a , the challenge is not only building a good product but also reducing the buyer’s fear that the business is too fragile.
Key points
- The concern is about selling to larger or near -size customers.
- A product run by one person may look risky to those buyers.
- Good product quality may not fully remove that concern.
- s need to show how support and will work.