Filtering fake visits from creator link pages

A creator’s link page showed healthy click totals, but actual were much lower than expected. Looking at individual visits instead of the total revealed that a large share came from programs, data- software, and systems that merely scanned the page. Counting those visits can make rising traffic look like genuine audience interest when it is not.

A new link-page tool is designed to let real visitors pass normally while detecting and blocking at several points before it counts as a visit. The product is still at an early stage, with no reported numbers yet for detection accuracy or improvement in results.

Key points

  • Click totals looked normal while actual were far lower than expected.
  • Detailed visit records exposed a large amount of activity.
  • can make audience interest appear stronger than it is.
  • The tool aims to block visits before adding them to the count.
  • No accuracy or results have been reported because development is still early.
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