60 cold emails to businesses produced zero replies
The goal was to learn what problems companies face and build a product only if the same need appeared often enough. Twenty emails a day were sent from a l Gmail account, reaching 60 emails in total. None received a reply.
Asking es broadly about their problems, without first choosing a specific problem to investigate, was not enough to start a conversation. A different way to find potential and check is now needed before building the product.
Key points
- The plan was to discover repeated problems before choosing what to build.
- Twenty emails a day were sent from a l Gmail account.
- All 60 emails received zero replies.
- Another way is needed to find and check before product development.