Collector iPhone app tests its focus before launch

The Hoard is an iPhone app for people who collect cards, watches, sneakers, handbags, vinyl records, toys, comics, coins, and similar items. It starts from a simple problem: serious collectors often keep their details scattered across notes, , photos, Discord, and accounts. The app keeps each item in a private-by-default vault with details such as origin, condition, notes, receipts, and value.

It also adds social features, including collector rooms, item posts, direct messages, hunts, wantlists, and event check-ins. It is not meant to be a or a login service. The product was built solo in about three months and is feature-complete enough for a beta on .

The main open questions are whether one app for many collector feels useful or too broad, and whether privacy-first sounds meaningfully different or just expected.

Key points

  • The app helps collectors keep item details in one place instead of spreading them across many tools.
  • Each item can store origin, condition, notes, receipts, and value, hidden by default.
  • It includes social tools such as rooms, posts, direct messages, hunts, wantlists, and event check-ins.
  • It is positioned as a home, not a .
  • It was built solo in about three months and is now ready for on .
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