Keeping product videos current can be harder than making them
For a product, the first may not be the hardest part. The harder part can come after launch, when the product keeps changing.
If the UI changes, the old video quickly looks out of date. If new features are added, the whole video may need to be recorded again.
It also takes effort to keep the same look, tone, and flow across updated videos. The practical choices are to record the videos yourself again, hire , leave old videos as they are, or build a better for updates.
Key points
- The first may be easier than keeping it updated later.
- UI changes can make an existing video look outdated.
- New features may force a full re-recording.
- Keeping the same style across videos adds extra work.
- The main options are self-recording, , ignoring updates, or creating a repeatable .