Instagram API approval can slow down a solo SaaS launch

Instagram data such as public profile details, analytics, insights, and comments must be accessed through Meta’s Developer Platform. A test user access token can work during development, but a real product needs App Review before it can use those in production.

App Review usually requires demo videos or that show exactly how each permission and API is used. The main is whether business is required for to Instagram APIs.

A solo SaaS founder also needs to know whether a sole proprietorship can pass Meta Business . In India, another practical question is whether UDYAM registration is enough for or whether Meta usually asks for other documents.

Key points

  • Instagram API access for a live product may require Meta App Review.
  • App Review can require demo videos or for each requested permission.
  • Business may be needed before is approved.
  • Solo SaaS founders need to confirm whether a sole proprietorship is accepted by Meta.
  • In India, UDYAM registration may or may not be enough for Meta .
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