OpenAI opens official ads for ChatGPT

OpenAI has opened an official page for running ads inside ChatGPT. Advertisers can place ads while people use ChatGPT to look at options, compare choices, and make decisions. OpenAI says ChatGPT can use the wider context of a conversation, not just simple , to make ads more relevant.

Advertisers can create an account in , set up a , choose a budget and goal, and add ad details directly or in bulk. They can then measure results, change s, and improve over time. Early advertisers named on the page include Best Buy, Lowe's, and VistaPrint.

OpenAI says ads will be clearly marked, kept separate from ChatGPT's answers, and paired with controls for how people’s data is used for ads.

Key points

  • OpenAI has launched an official advertising page for ChatGPT.
  • Ads are aimed at moments when people are exploring options, comparing choices, and making decisions.
  • Advertisers can use to create s, set budgets, and add ad details.
  • The system includes measurement, editing, and improvement tools.
  • OpenAI says ads will be labeled, separated from answers, and tied to user data controls.

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