An early app is selling, but customer feedback is scarce

A 5-month-old app has been selling steadily, and buyers are using it, but is hard to collect. The current setup sends an email 3 days after purchase with a link to a Fillout feedback form.

The form has 5 questions, including one that asks for a public review. Some customers buy more than one product and still do not leave feedback.

Out of 140 sales, only 6 feedback have come in, which is about a 4% . The main concern is missing useful learning while the product is still early.

Key points

  • The app is 5 months old and is already selling consistently.
  • Customers receive an feedback email 3 days after purchase.
  • The feedback form is built with Fillout and has 5 questions.
  • Only 6 feedback came from 140 sales.
  • Even repeat buyers are not necessarily leaving feedback.
Read original