Make the first marketing feature a manual habit

Small software founders often build research or before they know what task truly repeats. A better first step is to write down the exact words a buyer uses when the problem appears. Those words can then be searched on Reddit, Google, and LinkedIn, with 20 real examples saved for review.

Before building an alert or , the founder should reply, help, and learn by hand. Only the part that repeats clearly should become a product feature. If the work cannot be done manually 20 times, the product idea may still be too vague.

If it can, the MVP becomes clearer: what goes in, what comes out, who wants it, and what they do next.

Key points

  • the motion by hand before turning it into software.
  • Use the buyer’s own problem wording as the search phrase.
  • Collect 20 real examples from Reddit, Google, and LinkedIn.
  • Help people manually before building alerts or .
  • A repeatable manual makes the MVP easier to define.
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