First enterprise deal landed via network, but self-serve traffic is near zero
A founder running FAQSURE, a RAG-based FAQ chatbot for businesses, is stuck on growth. The product answers only from a business's own documents (PDF, CSV, TXT) rather than making things up, and integrates with the messaging channels the founder's early market actually uses, LINE and Messenger. It was built because existing AI chatbot options felt like black boxes, were priced for enterprise, or weren't accurate enough for real customer-facing use.
The team closed its first enterprise deal through a personal network connection, a useful , but self-serve signups are essentially at zero. Site analytics show that nearly all traffic is the founder and colleagues testing the product themselves; real prospects are barely reaching the site at all. So the issue isn't conversion, it's discovery.
The growth effort so far has been publishing 2-3 educational SEO blog posts a week (on FAQ automation, RAG, and support ), submitting everything to , but and clicks remain thin.
Key points
- RAG-based: answers only from a business's own documents (PDF/CSV/TXT), reducing responses
- Integrates with LINE and Messenger, the channels its early market actually uses
- Closed its first enterprise deal through a personal network connection
- Self-serve traffic is near zero, and most site visitors are internal testers
- Publishing 2-3 SEO blog posts weekly, but search and clicks remain thin