Early B2B SaaS has signups and meetings but no paid buyers
A B2B SaaS team is stuck at the point where interest is not turning into revenue. The product has one paying client, and the team is still building the around that client’s needs. The runs 3 to 5 sales meetings each week, but the prospects seem curious rather than ready to buy.
Organic signups are coming through , but none of them are converting to paid plans. Most of the builder’s week goes into custom work for the first client, changes based on prospect feedback, and bug fixes. The product may be stable enough in about two weeks for the builder to start selling too.
Hiring feels tempting because progress is slow, but the company has no spare money and has not raised funding. Many investors who reached out looked like scammers, so outside money does not feel reliable.
Key points
- The company has one paying client and is still building the .
- Sales meetings happen 3 to 5 times a week, but prospects are not buying.
- Organic signups arrive through , but none convert to paid plans.
- Most work time goes into custom client work, prospect feedback, and bug fixes.
- The main decision is whether to keep pushing solo or hire without much money.