The real problem after launch: finding the first 10 paying users

A new app has already launched on and the Apple App Store. The next challenge is getting the first people who will actually pay for it. The hard part is doing this when almost nobody knows the app exists and there is no large marketing budget.

Possible paths include Reddit, , , Google Ads, , partnerships, or another early sales route. The practical question is which of these methods truly works at the beginning for app makers who need paying users, not just downloads.

Key points

  • The app is already live on and the Apple App Store.
  • The main goal is to get the s.
  • The situation assumes low awareness and little marketing budget.
  • Possible channels include Reddit, , , Google Ads, , and partnerships.
  • The most useful information would be firsthand lessons from other app builders.
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